You’ve been writing your own launch copy and as your business grows you realize that DIYing the process just isn’t cutting it anymore.
Let’s be honest, even if you enjoy writing emails, sales pages, landing pages and social media copy, it takes a long time!
Plus, if it’s not within your zone of genius, odds are you put your launch copy projects off until the very last minute. That leads to sleepless nights in the days leading up to your launch on the verge of tears + having nightmares about your keyboard because - overwhelm.
Then, let’s not even talk about the volume of work needed.
Long form sales page, landing page for your opt in, nurturing emails to your current list, welcome sequence for new subscribers, sales emails, social media captions to promote your offer, post launch emails - This can easily equate to 10,000+ words for one launch.
Now let’s add to the fact that your writing has to be persuasive, sound like your authentic self articulate the value you bring and communicate urgency so your potential clients/customers are moved to convert now instead of later.
You're over the launch copy struggle
You’ve been wondering how launch season would feel if you could just get authentic launch copy that sounds like you while building an emotional connection with your audience, hitting on their pain points and driving them to take action - without spending hours hidden behind your computer screen doing it all.
You can and should wear the CEO hat during launch season by delegating tasks that are outside your zone of genius. You deserve to:
Spend launch season working in your zone of genius instead of being stuck behind your computer for hours on end writing your sales copy
Receive plug and play launch copy written in your authentic voice that connects with your audience emotionally, moves them to take action and communicates the value of your offer, without you having to lift a finger
Hand over all of your launch copy projects to one copywriter for a simple all-in-one experience
Get quality launch copy you can reuse during multiple launches to get the best return on your investment
Feel empowered that the messaging in your copy is going to grab your ideal client’s attention and persuade them to take action while sounding like your authentic self
Do These Sound Familiar?
After writing launch copy for numerous 6 + 7 figure CEOs, I've noticed there are 3 things most thriving business owners are doing before they work with me.
Struggling w/ Your Voice
Writing their launch copy then spending endless hours adding their voice, making it sound less wordy and revising it over and over and over (and over and over) because it just doesn’t sound good enough.
Pulling an All Nighter
Putting off writing launch copy until the very last minute because they don’t have the time to get it done or dread it so much it does to the end of the list. Then the days leading up to launch season are filled with sleepless nights and a keyboard that’s getting far too much nighttime action.
Launching at the Last Minute
Settling for using launch copy templates instead of outsourcing copy projects because the challenge of finding someone who actually writes copy instead of teaching you how to write copy is just too much
Launching Without a Strategy
The wrong launch strategy can cost you time and money. Too often, launching without the right support will keep you stuck in launch hell that you can't get out of.
It's time to stop the launch struggle...
...and start thriving with launch copy that connects with your ideal clients, combines your voice and strategic copy formulas and takes your audience from "that's cool", to "I'd love that" to "here's my credit card!"
You know that once you have launch copy for your sales page, landing page, email sequence and social media platforms, you can launch with a little less stress on your shoulders and a lot more time on your hands. THIS is launching like a CEO.
Are you ready?
Introducing: Complete Launch Copy
Done for you launch funnel copy delivered in 4 weeks for high performing biz owners who want to stand out in the market while selling to serve their audience
Questionnaire + Call
During the onboarding process, you'll receive a comprehensive launch questionnaire so I can learn more about your voice, copy preferences, audience + the project you're launching.
Then we'll have a project kickoff call to hammer out even more details for your launch copy.
I'll write a long form sales page for your offer utilizing sales page best practices designed to inform, connect and convert your readers into buyers.
You'll get all the goods in your sales page including copy that addresses objections, an FAQ section, and focus on the value of the offer throughout.
If you're running paid ads for your launch I have you covered!
I craft 2 ads you can use for Facebook or Instagram to promote your lead magnet and build a list of qualified leads before you launch.
You'll receive your original ad and a retargeting ad.
Let's Take Your Business to the Next Level
You'll get a custom plug and play email sequence of up to 20 emails covering cart open to cart close of your launch plus your freebie opt-in email + emails to send to people who don't convert by the end of your launch.
Whether you're opting for a webinar, downloadable or other free offer to build your email list, I will craft landing page copy to ensure you're converting visitors daily.
Alternatively, if your strategy includes selling an inexpensive offer, I'll write the copy for that page.
Social Media Copy
Your social media presence during a launch a crucial. You want to be consistent during your pre-launch and throughout the process to attract potential clients, get more email sign ups , book additional discovery calls, secure applications or get purchases outright. I'll craft up to 10 social media posts for your launch.
Founder of The Frugal Feminista
Thanks to Quiana's copy, I've been able to provide value to my audience, gain new leads, build trust with my readers and secure new opportunities. She is amazing, thoughtful, hardworking and reliable while being extremely organized and delivering on time!
Founder of Nourish + Soul
Quiana's services helped save me a ton of time in the marketing world which is new to me. Her content help on my email copy has been spot on and exactly what I needed. She is excellent to work with, listens to my feedback and what I need to deliver a great product. She has been a vital part of my business startup.
Hi, I'm Quiana!
I write attention grabbing, authentically voiced, conversion launch copy for coaches and consultants who sell high ticket offers.
When I initially launched my writing business, I simply wanted to quit my teaching job and work from home while homeschooling my daughter. But, I quickly discovered that I didn't just enjoy writing, I'd actually found my zone of genius.
Since 2018 I've contributed my copywriting and marketing services to credit unions across the country, law firms, medical practices, nationally known insurance companies, multimillion dollar tech startups, major nonprofits, Hubspot Platinum distinguished + international marketing agencies, numerous industry experts featured in Entrepreneur, Essence, TIME, Business Insider, and even a NYT Best Selling Author.
Now, I focus my genius on exclusively helping established coaches and service providers launch or rebrand their high ticket offer with copywriting that connects + converts.
Is the Complete Launch Copy Package For You?
This is for you if...
You have a proven offer or are confident in your offer and can clearly communicate the value and what's included
You're tired of your current launch strategy costing you time you don't have to waste and money you shouldn't be missing out on
You want to stay in your zone of genius during the launch process and offload some of the tasks on your overwhelmingly long to do list
You want your audience to clearly identify the value of your offer and connect with your brand through storytelling that sells
You have at least 60 days until you launch your offer
You want to actually relax, spend time with loved ones and sleep as you prepare for your launch
This isn't for you if...
You don't see the value in investing in your launch messaging to best connect with your audience and take them through the sales process
You can't clearly communicate what your offer is or how it helps your audience
You want to write all of your own launch copy or fear trusting a copywriter to take over this part of your launch
You're not established in your business with the financial resources to invest $6k in your launch copy
You can't clearly communicate who you are selling your offer to and their pain points
You only need part of the copy that's included in this offer. (In that case, my Launch Copy VIP Day is for you)
This is incredible!
"Quiana!!!! This is incredible! You truly have a gift. I think everything is perfect."
M Harris Studios
Photographer + Photography Educator
I'm so happy I found you!
"You did great work writing copy for my new course launch. I've been so busy + needed someone experienced who knew just what I needed. Great job!"
You captured our voice!
"You helped us save time + gain leads during our launch with your quality copy that captured our brand voice. You were professional and easy to work with!"
The Finance Femme
Virtual CFO + Business Manager
Frequently Asked Questions
Can I pick and choose parts of the launch material I need?
The Complete Launch Copy Package is all or nothing. If you are looking for something specific without diving into the full package, you can schedule a launch copy VIP Day for $3,000. Visit www.TheWriteChoice.co/VIP to learn more
What are the payment options?
What’s the difference between the VIP Day and the Complete Launch Copy service?
What is your revision policy?
Each piece of copy comes with 2 rounds of revisions. These are reasonable revisions only, not redoing the entire piece - though that has never been requested, I like to manage expectations :)
What’s the time commitment on my end?
It takes about 45 minutes to complete the Launch Copy Questionnaire. We'll then spend up to 90 minutes on the phone during our project kickoff call. Other than that, I'll need you to make revision requests and provide feedback. So you can anticipate spending approximately 4-5 hours to get ALL of your launch copy written.
How far in advance do I need to book you to write my copy?
I recommend that you book me at least 2 months before your launch. Due to the depth of service provided, I like to give myself enough time to write the copy and provide any revisions if necessary. If you need something done quickly, I recommend that you book a Launch Copy VIP day at www.TheWriteChoice.co/VIP